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E-Commerce Giant JD.com Is the Latest Chinese Tech Company to Expand in the Middle East

by Eric Olander

China’s second-largest e-commerce company, JD.com, is looking to high-end fashion consumers in the Persian Gulf as part of a new expansion in the Middle East.

JD signed a partnership agreement with Namshi (photo), the fashion and lifestyle platform owned by Dubai’s Emaar Malls, to provide local logistics, warehousing, marketing, and content creation support in the region.

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